Top Investment Websites in New Zealand

Name: Top websites in New Zealand (Investment)
Creator: Semrush
License: https://sem.digisandesh.online/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Investment Websites in New Zealand, Updated February 2026

February 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

sharetrader.co.nz

586.61K

2.56%15.02K

97.44%571.59K

↑68.31%

↑901.14%

Direct

sharesies.nz

387.57K

46.12%178.73K

53.88%208.83K

↑1.77%

↓8.52%

Direct

milfordasset.com

294.46K

39.51%116.34K

60.49%178.13K

↑28.87%

↑75.96%

Direct

fisherfunds.co.nz

238.21K

14.82%35.29K

85.18%202.92K

↓19.14%

↓24.59%

Direct

simplicity.kiwi

192.61K

48.27%92.97K

51.73%99.65K

↑9.8%

↑21.81%

Direct

kernelwealth.co.nz

181.9K

71.52%130.11K

28.48%51.8K

↓28.19%

↓5.83%

Direct

generatewealth.co.nz

109.4K

20.99%22.96K

79.01%86.44K

↓75.34%

↑19.05%

Direct

investnow.co.nz

88.86K

76.7%68.16K

23.3%20.7K

↓32.21%

↓20.42%

Direct

cmcmarkets.com

75.21K

88.11%66.27K

11.89%8.94K

↓6.62%

↑69.85%

Direct

babypips.com

72.99K

14.58%10.64K

85.42%62.35K

↑1.38%

↑75.14%

Direct

monex.com

72.7K

0.34%246

99.66%72.45K

↑938.51%

↑6,972.53%

Direct

mmcnz.co.nz

70.92K

12.76%9.05K

87.24%61.87K

↑453.59%

↑177.08%

Direct

oxfordclub.com

70.46K

-

100%70.46K

↑183.64%

↑900.92%

Direct

forexfactory.com

67.08K

89.76%60.21K

10.24%6.87K

↑0.43%

↓8.93%

Direct

piefunds.co.nz

65.76K

15.66%10.3K

84.34%55.46K

↑190.39%

↑214.77%

Referral

bigtrends.com

52.85K

-

100%52.85K

↑341.95%

0%

Direct

eightcap.com

48.32K

0.45%219

99.55%48.1K

0%

↑296.2%

Direct

zerodha.com

32.63K

73.09%23.85K

26.91%8.78K

↑7.62%

↑46.15%

Direct

unisaver.co.nz

30.49K

26.55%8.1K

73.45%22.39K

↑230.93%

↑338.3%

Direct

pmgfunds.co.nz

23.39K

13.52%3.16K

86.48%20.23K

↑132.88%

↑1,350.72%

Direct

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Key Insights on Top Investment Websites in New Zealand on February 2026

As of February 2026, sharetrader.co.nz leads Investment in New Zealand with 586.61K monthly visits. Its audience skews mobile-first (2.56% desktop / 2.56% mobile), and traffic is up month over month 68.31% and up year over year 901.14%. sharesies.nz holds second with 387.57K visits and a mobile-leaning mix (46.12% desktop / 53.88% mobile), while milfordasset.com ranks third with 294.46K visits.

Across the leaders, oxfordclub.com is the most mobile-first (100% of visits), whereas mitrade.com is the most desktop-reliant (100%). Momentum favors finews.asia in the latest month (6,403.03%), while mindfulmoney.nz shows the steepest pullback.

Acquisition patterns also differ: sharetrader.co.nz is driven primarily by search, sharetrader.co.nz by direct, and sharetrader.co.nz by referral; overall, 71 of the top 100 sites are direct-led, 19 are search-led, and 10 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Investment Websites in New Zealand