Top Apparel & Fashion Websites in Slovakia

Name: Top websites in Slovakia (Apparel & Fashion)
Creator: Semrush
License: https://sem.digisandesh.online/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Apparel & Fashion Websites in Slovakia, Updated February 2026

February 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

zalando.sk

636.15K

36.14%229.89K

63.86%406.26K

↓26.11%

↑11.5%

Direct

aboutyou.sk

507.11K

44.28%224.55K

55.72%282.56K

↓9.78%

↓22.43%

Direct

sashe.sk

385.63K

19.92%76.82K

80.08%308.81K

↓38.03%

↓14.6%

Direct

shein.com

372.47K

31.93%118.92K

68.07%253.56K

↓1.92%

↓9.72%

Direct

bonprix.sk

343.68K

22.12%76.04K

77.88%267.64K

↓20.07%

↓41.97%

Direct

reserved.com

323.81K

25.3%81.93K

74.7%241.89K

↓33.68%

↑1.53%

Direct

eobuv.sk

287.35K

19.79%56.87K

80.21%230.48K

↓23.2%

Direct

sinsay.com

235.08K

20.07%47.19K

79.93%187.9K

↓24.37%

↓9.86%

Direct

spartoo.sk

221.04K

96.07%212.36K

3.93%8.68K

↓15.68%

↑401.32%

Referral

hm.com

219.61K

34.7%76.21K

65.3%143.4K

↓23.35%

↓17.63%

Direct

glami.sk

180.18K

32.95%59.36K

67.05%120.81K

↓14.85%

↓40.11%

Search

gate.shop

179.57K

9.96%17.88K

90.04%161.69K

↓22.07%

↓10.69%

Direct

threads.com

171.8K

48.6%83.49K

51.4%88.31K

↓22.43%

↑190,258.52%

Direct

answear.sk

162.79K

52.87%86.07K

47.13%76.72K

↓24.75%

↓18.75%

Direct

mohito.com

159.77K

14.79%23.63K

85.21%136.14K

↓40.99%

↓35.24%

Direct

tchibo.sk

148.18K

31.5%46.68K

68.5%101.5K

↓43.66%

↓26.46%

Direct

ccc.eu

147.14K

17.34%25.52K

82.66%121.62K

↓41.09%

↓26.49%

Direct

zara.com

139.57K

66.92%93.4K

33.08%46.17K

↓35.84%

↓1.63%

Direct

deichmann.com

129.07K

11.56%14.93K

88.44%114.15K

↓19.32%

↑0.26%

Direct

adidas.sk

123.39K

28.29%34.91K

71.71%88.49K

↓56.45%

↓4.92%

Direct

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Key Insights on Top Apparel & Fashion Websites in Slovakia on February 2026

As of February 2026, zalando.sk leads Apparel & Fashion in Slovakia with 636.15K monthly visits. Its audience skews mobile-first (36.14% desktop / 36.14% mobile), and traffic is down month over month -26.11% and up year over year 11.5%. aboutyou.sk holds second with 507.11K visits and a mobile-leaning mix (44.28% desktop / 55.72% mobile), while sashe.sk ranks third with 385.63K visits.

Across the leaders, houseofheat.co is the most mobile-first (100% of visits), whereas oneractive.com is the most desktop-reliant (100%). Momentum favors coach.com in the latest month (473.44%), while malfini.com shows the steepest pullback.

Acquisition patterns also differ: zalando.sk is driven primarily by search, zalando.sk by direct, and zalando.sk by referral; overall, 95 of the top 100 sites are direct-led, 4 are search-led, and 1 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Apparel & Fashion Websites in Slovakia